The Service Employees International Union (SEIU) launched a campaign to inform Latino voters about what they stand to lose if Republican lawmakers have their way and repeal the health care reform law.

The campaign includes Spanish-language radio ads and major mailings in Colorado, Nevada, and Virginia. The campaign comes as House GOP leaders are expected to bring to the floor a proposal to repeal the Patient Protection and Affordable Care Act. Republicans scheduled the vote just after the U.S. Supreme Court late last month affirmed the constitutionality of the law. The campaign targets Latino voters and encourages them to call their lawmakers and tell them to protect their health care.

Among the 9 million Hispanics who are at risk under the GOP’s threat to repeal the Affordable Care Act are about 750,000 young Hispanics who would lose coverage under their parents’ plans and almost 4 million elderly and disabled Hispanics who are now eligible for expanded preventive care under the act.

“This attack on health care is an attack on our children and their wellbeing,” said Fabiola Morales-Rivera, a member of SEIU Local 1107 in Nevada. “Before the ACA passed, I worried for years what would happen to my son if he didn’t have health insurance. Where is the humanity in that?”

The High Court has spoken and before that, the public spoke,” said Eliseo Medina, SEIU international secretary treasurer. “The law is constitutional and already millions are benefiting. Yet for what only can be viewed as purely ideological reasons, congressional Republicans continue to play politics with real people’s lives.”

Medina added that Republicans who vote to repeal the Affordable Care Act will only dig themselves more deeply into a hole with Latino voters who already view the GOP as hostile on numerous issues important to them, including the DREAM Act, jobs and the economy. To listen to the ad, go to: http://action.seiu.org/page/content/07092012/.