Visit Oak Park has a new name and a broader vision. Now known as Explore Oak Park and Beyond, the rebranded tourism entity reflects an expanded focus on promoting not just Oak Park but also 19 vibrant neighboring communities in Chicago’s near west suburbs. The new identity accompanies the launch of a regional tourism campaign, but the rebrand itself marks a significant shift in how the organization defines and showcases its destinations. With “and Beyond” officially added to its name, the organization acknowledges the rich cultural, culinary, and recreational assets across nearby communities including Riverside, La Grange, Brookfield, Forest Park, and many others. “This name change is more than just cosmetic—it’s about inclusivity and regional storytelling,” said Annie Coakley, executive director of Explore Oak Park and Beyond. “Each community offers something distinct, and together they create a destination experience that’s greater than the sum of its parts.” The rebranding also includes a refreshed visual identity and a new digital presence, designed to unify the region’s attractions under one cohesive brand. For more information, visit www.visitoakpark.com.
Photo Credit: Explore Oak Park and Beyond